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	<title>Comments on: Punch-In-The-Gut Irony</title>
	<atom:link href="http://www.brianwhite.org/2008/02/11/punch-in-the-gut-irony/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.brianwhite.org/2008/02/11/punch-in-the-gut-irony/</link>
	<description>Webspam, Google, Et Cetera</description>
	<pubDate>Wed, 19 Nov 2008 11:34:25 +0000</pubDate>
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		<title>By: Eric Itzkowitz</title>
		<link>http://www.brianwhite.org/2008/02/11/punch-in-the-gut-irony/#comment-121</link>
		<dc:creator>Eric Itzkowitz</dc:creator>
		<pubDate>Tue, 18 Mar 2008 23:46:39 +0000</pubDate>
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		<description>Coming back to SD anytime soon? Keeping up with the Chargers while out of the country?</description>
		<content:encoded><![CDATA[<p>Coming back to SD anytime soon? Keeping up with the Chargers while out of the country?</p>
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		<title>By: Brian</title>
		<link>http://www.brianwhite.org/2008/02/11/punch-in-the-gut-irony/#comment-120</link>
		<dc:creator>Brian</dc:creator>
		<pubDate>Tue, 18 Mar 2008 23:39:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.brianwhite.org/2008/02/11/punch-in-the-gut-irony/#comment-120</guid>
		<description>I prefer realist :)</description>
		<content:encoded><![CDATA[<p>I prefer realist <img src='http://www.brianwhite.org/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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	<item>
		<title>By: Eric Itzkowitz</title>
		<link>http://www.brianwhite.org/2008/02/11/punch-in-the-gut-irony/#comment-119</link>
		<dc:creator>Eric Itzkowitz</dc:creator>
		<pubDate>Tue, 18 Mar 2008 23:09:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.brianwhite.org/2008/02/11/punch-in-the-gut-irony/#comment-119</guid>
		<description>@Brian

You sir are becoming extremely jaded. (:</description>
		<content:encoded><![CDATA[<p>@Brian</p>
<p>You sir are becoming extremely jaded. (:</p>
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		<title>By: Brian</title>
		<link>http://www.brianwhite.org/2008/02/11/punch-in-the-gut-irony/#comment-111</link>
		<dc:creator>Brian</dc:creator>
		<pubDate>Fri, 15 Feb 2008 06:32:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.brianwhite.org/2008/02/11/punch-in-the-gut-irony/#comment-111</guid>
		<description>Thanks for stopping by, Rand.

I believe that SEO is also the technical practice of helping what you have, be it your own site or a client site, put its best foot forward when it comes to search engines and how the site is represented within.  And bad SEO goes as far as creating chicanery that attempts to create a distorted story (see three posts down).  My thought wasn't more sophisticated than noting that similarity :)</description>
		<content:encoded><![CDATA[<p>Thanks for stopping by, Rand.</p>
<p>I believe that SEO is also the technical practice of helping what you have, be it your own site or a client site, put its best foot forward when it comes to search engines and how the site is represented within.  And bad SEO goes as far as creating chicanery that attempts to create a distorted story (see three posts down).  My thought wasn&#8217;t more sophisticated than noting that similarity <img src='http://www.brianwhite.org/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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		<title>By: randfish</title>
		<link>http://www.brianwhite.org/2008/02/11/punch-in-the-gut-irony/#comment-110</link>
		<dc:creator>randfish</dc:creator>
		<pubDate>Fri, 15 Feb 2008 00:40:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.brianwhite.org/2008/02/11/punch-in-the-gut-irony/#comment-110</guid>
		<description>But Brian - SEO is marketing and there's no hypocrisy where marketers claim that they tell the whole, unadulterated truth in a perfectly balanced way. Google certainly doesn't describe themselves that way in press releases or news articles - I assume you had to go through the Google "PR Training" program :-)

The difference is that when you look at an online marketing campaign or at a company's website, you expect them to put a positive, marketing sheen on what they do. Compare that to a news or, in Oprah's case, pseudo-news program where the expectation is for more of an independent (albeit editorial) look at a story and you'll see the disconnect.</description>
		<content:encoded><![CDATA[<p>But Brian - SEO is marketing and there&#8217;s no hypocrisy where marketers claim that they tell the whole, unadulterated truth in a perfectly balanced way. Google certainly doesn&#8217;t describe themselves that way in press releases or news articles - I assume you had to go through the Google &#8220;PR Training&#8221; program <img src='http://www.brianwhite.org/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>The difference is that when you look at an online marketing campaign or at a company&#8217;s website, you expect them to put a positive, marketing sheen on what they do. Compare that to a news or, in Oprah&#8217;s case, pseudo-news program where the expectation is for more of an independent (albeit editorial) look at a story and you&#8217;ll see the disconnect.</p>
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